Austin Shrum (‘11) has consistently sought new challenges since graduating from Wake Forest. After serving as a Presidential Fellow for University Advancement at Wake, he earned his Master’s in Commerce, Marketing & Management from the University of Virginia. As the Co-Founder and Head of Growth Marketing at the Charlotte-based startup A2 Analytics, he is tackling the question of how to effectively combine data, marketing, technology, and partnerships. The team at A2 Analytics is at the forefront of the AI movement, helping clients acquire customers by optimizing their presence on search platforms like Google and other emerging AI platforms.
Here are some fun facts about Austin:
🎤 Austin has been doing long form improv comedy with his troupe, Sunday Supper, since 2017 in Charlotte.
🎩 He was the 6th runner up for the “Mr Wake Forest” competition in 2010 after the music for his ribbon dance routine didn’t cut at the 90-second mark and he free-styled the last 3 minutes of “Don’t Want to Miss a Thing” by Aerosmith.
👩❤️👨 The first time Austin’s wife saw him was when he got selected to participate in a ZORB-ball race at halftime of a Wake Forest football game his freshman year (God bless the broken road)! #deacsinlove
We’ll leave you with some advice from Austin about surrounding yourself with great people:
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“My advice is that where you start and what you do matters less than who you choose to surround yourself with. Human capacity isn’t fixed — you can keep expanding and improving — but you need people who inspire you to keep reaching higher. The good news is that inspiration is renewable. If you find the right people, you’ll never run out of it.”
Read more of our Q&A with Austin at the link in our profile or stories! Plus, you can always check out our past alumni spotlights in the “Deacon Spotlight” highlight reel in our profile.
https://alumni.opcd.wfu.edu/deacon-spotlight/deacon-spotlight-austin-shrum/
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